Yuup! Professional Keratin Serum - High-Concentration Liquid Keratin Restructuring Serum | 150 ml

Yuup! Professional Keratin Serum is a concentrated professional restructuring serum formulated around a single, exceptional active: Quaternized Liquid Keratin in high concentration. The most targeted and powerful keratin treatment in the Yuup! range, it works at the deepest level of the hair shaft, filling, sealing and reinforcing the cuticle from within, to deliver a dramatic improvement in coat structure, smoothness and brilliance with every use. The go-to treatment for recovery and maintenance of the most demanding or stressed coats, and an essential companion for dogs preparing for shows and competitions.

Quaternized Keratin is the most bioavailable form of keratin for hair care: its positive charge causes it to bind naturally and tenaciously to the negatively charged surface of each strand, forming a durable protective film that seals the cuticle, locks in moisture, eliminates frizz and adds an intense, long-lasting shine. Combined with Creatine, Panthenol and Vitamins C & E, the serum provides complete restructuring, conditioning and antioxidant protection in a single spray. Its versatility makes it equally effective as a leave-in treatment on wet coat during blow-drying, or as a daily maintenance treatment applied to dry coat between grooming sessions.

Key benefits:

• High-concentration Quaternized Liquid Keratin - the most targeted keratin treatment in the Yuup! range
• Seals and reinforces the cuticle from within - lasting structural repair
• Intense restructuring, film-forming and conditioning action
• Dramatically improves smoothness, manageability and brilliance
• Eliminates frizz and adds intense, long-lasting shine
• Ideal for recovery and maintenance of show dogs and competition coats
• Perfect for stressed, damaged or particularly demanding coats
• Dual use: leave-in on wet coat during drying / daily maintenance on dry coat
• Ideal for long coats; suitable for all breeds and textures, dogs and cats
• 100% Made in Italy - Italian professional cosmetics

How to use:
On wet coat: Spray evenly on the wet coat before drying and proceed with blow-drying.
On dry coat (maintenance): Apply daily on dry hair as a maintenance treatment for demanding or show coats.
Available size: 150 ml